Let’s face it, no one is going to buy a product from you if they have never heard of it before. Sure, there are blogs and other website that you could use as a platform for presenting your company, but nothing will be more effective than giving consumers the chance to see you in action! THIS is why infographic videos are so important to the success of any business! Read on below to see our favorite 5 tutorial videos for businesses and some info in between!
Why Tutorial Videos are Important
There are many benefits of Social Media Videos for Business. These videos can be used to train employees on new procedures, or they can be used as a marketing tool to show potential customers how your products or services work.
Tutorial videos can be an effective way to communicate complex information in a digestible format. They also offer businesses an opportunity to show off their personality and build trust with potential customers.
When done well, tutorial videos can be a valuable asset for businesses of all sizes.
How to make a tutorial video
In order to make a tutorial video, businesses should first consider what type of tutorial would be most helpful for their customers or clients. Once the decision has been made, businesses should then gather together the equipment and resources needed to produce the video. This may include hiring a videographer, investing in high-quality audio and visual equipment, and writing a script.
Once all of the necessary materials have been gathered, businesses can begin filming their tutorial video.
also, Animated tutorial videos are a great way to engage your audience and provide step-by-step instructions on how to use your product or service. These types of videos can be used to introduce new features, show off your company culture, or even teach customers how to use your product in a fun and engaging way.
Publishing the finished video online is the final step in distributing the tutorial. When uploading the video, businesses should choose an appropriate title and thumbnail image, as well as write a description that accurately reflects the content of the video. Finally, promoting the video through social media and email marketing can help ensure that it reaches its intended audience.
types of TUTORIAL video
There are numerous types of tutorial videos businesses can produce, each serving a different purpose. Here are some of our favorites:
- How-To Videos: These videos provide step-by-step instructions on how to do something, usually related to using your product or service. They’re great for showing customers how to get the most out of what you have to offer.
- Introductory Videos: These videos give viewers an overview of your business, what you do, and why they should care. They’re perfect for those who are new to your brand and need some guidance on what you have to offer.
- Customer testimonial videos: Videos featuring happy customers talking about their experiences with your business are always powerful. They show that real people have had great results with what you do, which can build confidence in those who are considering using your products or services.
When should your tutorial video be made?
As soon as possible! The sooner you make your tutorial video, the sooner your customers can start using your product or service.
If you’re not sure when to make your video, consider this:
- When is your product or service launching?
- How soon do you need to start marketing it?
- What other resources do you have available (e.g. website, brochures, etc.)?
Consider making your tutorial video one of the first pieces of content you create for your launch. That way, you can start promoting it right away and giving potential customers a taste of what they can expect from your business.
TUTORIAL videos are really EFFECTIVE?
There are many benefits to using tutorial videos for your business. They can help increase brand awareness, build customer loyalty, and boost sales. But how effective are they really?
Here are some statistics that show just how beneficial tutorial videos can be:
-Tutorial videos are one of the most effective types of marketing content, with 70% of consumers saying they would rather learn about a product or service through a video than through any other type of content ( HubSpot )
-80% of consumers say that watching a product video makes them more likely to buy the product ( Wyzowl )
-Product videos increase conversion rates by 144% on average ( Online Video Marketing Council )
So, if you’re thinking about using tutorial videos for your business, rest assured knowing that they can be an extremely effective marketing tool.